Did you know that Will Smith is not only a legend?
He is helping the environment too with his power, position, and money. Sure there are lots of millionaires, but most don't give back to the society.
With the help of his parents, Will Smith and Jada Pinkett Smith, in 2015, he founded JUST Water, selling responsibly sourced water from upstate New York that is packaged in a bottle made of 82% renewable resources. The timing could not have been better as consumers become increasingly aware of the impact of single-use plastics on the planet. JUST Water quickly became known as a better alternative to, say, Nestle’s bottled water.
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Fast forward four years, JUST had three bottling facilities in the U.S., U.K., and Australia and sold its distinctive mostly-paper water bottles in 10 countries and is currently sold in over 15,000 retail locations in North America. JUST is expanding to the United Arab Emirates soon, is launching in 21,000 stores in Japan even sooner.
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Let us know what do you think of this initiative.
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