The way shelves are organised in your store has a huge impact on the first impression of customers. The products already come with a variety of labels in different colours, some too strong and attention-grabbing that they create a pure colour synchronisation in the store. This can be a bit too much to bear for the customers if there isn’t some kind of order. So, there is a lot to do to make the products stand out and at the same time not to be an eyesore for the customers. Here are some starting points.

Quality Shelf Label Tags

Invest in quality shelf labels tags – that is the basic thing you ought to do. Think of the design and the size and see to it that the size is standard for every product in the store and symmetrically placed under each of the products. 

You can find many different types of shelf label tags from 80gsm to 150gsm in different colours. You can use a different colour for those products that are on sale or come as a special offer. Also, they can be printed in laser, inkjet or thermal printers, perforated or with an option to use them as sticky labels.

No Generic Designs

Try giving the shelf tags the professional look if you want them to steal the attention of the customer. Remember that every customer will check out the label tag before deciding to buy the product, so a generic design will not have the power to convince them. 

Don’t Overcrowd the Shelves

One thing that customers hate it when they try to pick something off the shelf but all the products fall. Then, they would have to pick up the fallen items which are an irritating thing to do. So, make sure every product stands securely on the shelf. Another related thing is to make sure that there is enough space between the fixtures so that the butt-brush effect can be avoided. The but-brush effect happens when customers will abandon a display or product they were checking out if they are bumped by another customer from behind.

Put the Most Popular Items Near the Front

By doing this you will enable the staff to function efficiently as there will be always a need to restock the shelves. They will finish their job fast and the customer won’t wait to get their product which would mean no obstruction in making more sales.

Enlighten the Space Brightly

A very important aspect of any store is the lighting. It should be bright so that it can ease the staff’s work and provide a pleasant experience of the customers. Plus, well-lit rooms makes it harder to lose items in the back.

Label All the Necessary Tools

The stockroom is where all the “magic” happens – unboxing, boxing up, printing, folding, retagging and so on. For everything to function smoothly, use labels to keep track of every tool.

To Sum Up

It takes a lot of work to create a pleasant atmosphere for the customers to enjoy their shopping. Every detail matters, so paying attention to all of the above mentioned tips will truly help you out.